Zentails - Content Creation & Social Media Campaign
Studio Lu collaborated with Zentails to produce engaging visual content designed to showcase the brand’s products and connect with pet owners through social media storytelling.
The project combined user-generated style content, professional product photography and short-form video to create a consistent and engaging digital presence for the brand.
Project timeline: December 2024 - March 2026
Role: Content Creator, Videographer, Photographer & Social Media Support
Project Overview
Zentails is a wellness-focused brand designed to help dogs feel calmer and more relaxed through natural, thoughtfully designed products.
Studio Lu was brought in to help create authentic content that demonstrated how the products fit naturally into everyday life with dogs.
The goal was to produce content that felt relatable, informative and engaging for social media audiences.
My Role
Studio Lu supported Zentails across multiple areas of content creation and social media.
This included:
UGC-style content
Creating authentic, relatable video content designed for social media
Demonstrating the products in real-life settings with dogs
Product photography
Capturing high-quality imagery for social media and marketing
Creating clean, lifestyle-focused visuals that reflected the brand’s calm aesthetic
Videography & editing
Producing short-form video content designed for Instagram and social platforms
Editing engaging reels to highlight product benefits and brand storytelling
Social media content production
Producing a full month of social media content
Scheduling and organising posts across the brand’s platforms
The outcome
The collaboration helped Zentails build a consistent stream of engaging content that showcased the brand’s products while connecting with a community of dog owners online.
By combining authentic UGC-style storytelling with professional photography and video production, Studio Lu helped create content that felt natural, informative and aligned with the brand’s calm, lifestyle-focused identity.